01 | Bet on natural ingredients
02 | Performance, energy and hydration
03 | When to take Isotonic Sports Drink or Hypotonic
The world of energy drinks is in a very positive emerging trend in the coming years. According to a study by Allied Markets, the global energy drink market is expected to grow at an annual growth rate of 7.20 in the short term. % until reaching 86. 010 million dollars in 2026.
Reasons such as awareness about health, changes in lifestyle, are causing the impulse of this type of beverage, which above all is reaching great popularity among young adults and adolescents. The continuous trickle of new energy products coming onto the market makes this category of natural energy drinks diversify and people want more information about them.
In this blog post, you will discover the main advantages of hydrating with an energy drink formulated with natural ingredients like the ones we have designed at Herooj.
Bet on natural ingredients
Although one of the main concerns is the sugar component and the inclusion of artificial ingredients, at Herooj we work to offer a product for athletes applied to your actual physiology, your energy and hydration needs.
Hence, efforts are focusing mainly on the inclusion of new, more natural and better quality ingredients such as seawater, creatine or natural sources of caffeine or coconut sugar .
Some of the key ingredients in the formulation of Herooj energy drinks:
- Seawater: Sourced from the North Irish Sea, Aquamin is a unique source of marine minerals containing the full spectrum of seawater salts. It also contains more than 60 trace elements that are very important in many functions of our body. These minerals and trace elements will help us to better absorb the salts that we lose during physical exercise and are key to a good assimilation of carbohydrates.
- Creatine: Each dose of the product contains 3g of creatine monohydrate that will provide us with a better and greater intensity of contraction focused on our sport at the muscular level. *Creatine increases physical performance in short, high-intensity exercises with a minimum intake of 3g per day.
- Carbohydrate Mix and Coconut Sugar: Each serving of this rehydration drink contains 24g of carbohydrates with different glycemic indices for better energy availability. The main source of carbohydrates in Isotonic Sports Drink is natural: coconut sugar. Being unrefined, this sugar is better absorbed by our body compared to some more common sugars that appear in other drinks with less studied formulations.
- Magnesium and Vitamin B6: Both magnesium and vitamin B6 help delay the onset of nervous system fatigue, reduce tiredness, and improve the athlete's precision and attention during physical activity . In addition, Vitamin B6 intervenes positively in our sympathetic nervous system, which is essential in physical activity.
Performance, energy and hydration
These natural ingredients make up the composition of our range of energetic hydration and designed for the athlete's performance. Among our products in the Performance range, designed to improve the performance of athletes during sports practice, is the Isotonic Sports Drink & Hypotonic Sports Drink.
Isotonic Sports Drink is a rehydration drink that comes in powder format to dissolve in water and that ensures the correct replacement of salts and liquids so that our body can perform at its maximum level. Each serving of this rehydration drink contains 23g of carbohydrates with different glycemic indexes for better energy availability. The main source of carbohydrates in Isotonic Sports Drink is natural: coconut sugar.
Being unrefined, this sugar is better absorbed by our body compared to some more common sugars that appear in other drinks with less studied formulations.
On the other hand, Hypotonic Sports Drink, is a rehydration drink that comes in a powder format to dissolve in water and that ensures the correct replacement of salts and liquids so that our body can perform at its best level when other foods are also ingested as a source of energy (gels, bars, etc. ). Unlike isotonic drinks, this drink is designed for training or competitions in which we are going to eat carbohydrates at some point in gel, bar or food format of any kind.
Discover the complete formulation of each product here
When to take Isotonic or Hypotonic
It is not the same to carry out an intense exercise that lasts for an hour, than long runs of 2 to 4 hours. In different exercises in our body very different things happen: the energy requirements change, therefore the hydration requirements also change to the point of being extremely different since the metabolic pathways that are compromised are demanded. in different proportions.
In general, the amounts of liquid balanced with sugars, carbohydrates and the main ions (sodium, potassium or phosphorus) provide an osmotic balance to our body so that it remains hydrated during any physical activity. But depending on the type of exercise and the possible intake of other solid foods, different rehydration drinks should be used to guarantee optimal performance and correct hydration (and avoid possible dehydration due to excess solute intake).
You can find out the main differences between these two drinks in this blog post.